Taking better care of your Denim



Hand Washing Denim (AC’s Recommendation)

Directions for hand wash:

- Fill a sink or bowl full of cold water.

- Pour two lids full of denim wash into the water.

- Turn your jeans inside out before exposing to water.

- Leave jeans to soak for at least 45 minutes.

- Rinse thoroughly with cold water until all denim wash has gone.

- Hand to air dry.



Machine Washing Denim

Directions for machine wash:

- Turn jeans inside out.

- Pour two caps full of denim wash into the washing machine.

- Set to delicate wash.

- Hang to air dry.

Help reduce the amount of energy used through unnecessarily washing and damaging your favourite denim.

Attirecare’s denim wash is specially formulated with selected detergent agents, sea salts alongside fresh wild cotton fragrances derived from natural oils. Our premium Denim Wash is designed to not only leave your denim smelling great but to not eat away at any of the cotton fibres being treated, ensuring that a natural 'worn in' look is kept on all denim pieces after any treatments.

Antibacterial agents are also included within the formula, ensuring any dirt, bacteria, oil and grime naturally built up throughout the day is eliminated, preventing the same bacteria from coming back.


By using Attirecare's denim wash, this will help reduce the amount of energy used through washing jeans, instead, we are offering alternative eco-friendly ways of washing all denim products. Simply hand washing, setting your machine to a delicate wash and air drying, are amongst a few ways to improve the quality and look of your denim while reducing energy use.

Attire care